the more products or services that meet particular needs, the less profitability there is in an industry. which of porter’s five forces addresses this idea
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Five forces model was created by M. Porter in 1979 to understand how five key competitive forces are affecting an industry. The five forces identified are:
Threat of new entrants.
Bargaining power of suppliers.
Bargaining power of buyers.
Threat of substitutes.
Rivalry among existing competitors
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