The price elasticity of demand of colour TVs is estimated to be -2.5. If the price of colour TVs are reduced by 20 percent, how much percentage increase in the quantity of colour TVs sold do you expect?
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50% increase in the quantity demanded of colour TVs
Explanation:
Ped = Change in quantity demanded% / Change in price%
Price elasticity of demand= (-2.5)
Change in Price reduced =(-20%)
-2.5 = Change in quantity demanded % / - 20%
Change in quantity demanded = -20 * -2.5
Change in quantity demanded = 50%
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