Question

The systematic design, collection, analysis, and reporting of data relevant to a specific marketing situation facing an organization is -

Answer 1

The answer is market research.

The systematic design, collection, analysis and reporting of data relevant to a specific marketing situation facing an organization is called market research. There are two ways a market research can be done – outsourcing and in house. In the outsourcing method, organizations hire the services of outside specialists to perform the research. On the other hand, firms opting for in house method have a dedicated research department as part of their operations.

Answer 2

Explanation:

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The systematic design, collection, analysis, and reporting of data .

• The systematic design, collection, analysis and reporting of data relevant to a specific marketing situation facing an organization is called market research.