Question

the tv has lost .......picture
1 its
2 it's ​

Answer 1

The tv has lost it's picture.

• It's is sued when we are referring to a specific thing. In this sentence, we are referring to a specific tv which lost picture and hence it's will be used.
• Its is used when we are referring to something in common or in abundance. Hence, its will not be used in this sentence because a specific tv is being mentioned in the sentence.