Tune into a medium wave station of AIR from 5.00 p.m to 10.00 pm
Answers
Answer:
very good link plzz mark me as brainlist
Tune into a medium wave station of AIR from 5.00 p.m to 10.00 pm
A study on short wave transmitters conducted by the Prasar Bharati had revealed that shutting down these transmitters would save the AIR nearly ₹60-70 crore. The majority of the transmitters were nearly 25 years old and obsolete. “Short Wave, as a mode of transmission, has very limited audience, which is further dwindling with time. The short wave network will be rationalised so we are able to invest more in content and in newer ways of broadcasting, like Internet streaming, digital radio and in future satellite radio. We will, however, preserve a limited set of short wave for strategic purposes and national interest,” Mr. Vempati added.
Prasar Bharati also felt that the short wave transmission did not bring in revenue and there was no way to assess the actual size of the audience that tune in to it. Questions were also raised about lack of editorial scrutiny.
“The reality is that international opinion is not made on radio any more... the primary vehicle has to be digital,” a Prasar Bharati official said