uses and misuses of big data according to your opinion
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May 6, 2016,
May 6, 2016,12:42pm EDT
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A Conversation
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributor
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture Capital
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and change
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and changeThis article is more than 4 years old.
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and changeThis article is more than 4 years old.POST WRITTEN BY
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and changeThis article is more than 4 years old.POST WRITTEN BYBrian O'Kelley
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and changeThis article is more than 4 years old.POST WRITTEN BYBrian O'KelleyO'Kelley is CEO of AppNexus.
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and changeThis article is more than 4 years old.POST WRITTEN BYBrian O'KelleyO'Kelley is CEO of AppNexus.uncaptioned
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and changeThis article is more than 4 years old.POST WRITTEN BYBrian O'KelleyO'Kelley is CEO of AppNexus.uncaptionedThe organizational theorist Geoffrey Moore once argued that “without big data, you are blind and deaf and in the middle of a freeway.” But without human intelligence, all the data and machine learning in the world won’t set you free. Moore’s freeway analogy is in fact more apt than he knew.
May 6, 2016,12:42pm EDTThe Uses And Misuses Of 'Big Data': A ConversationValley VoicesContributorVenture CapitalVoices on technology and changeThis article is more than 4 years old.POST WRITTEN BYBrian O'KelleyO'Kelley is CEO of AppNexus.uncaptionedThe organizational theorist Geoffrey Moore once argued that “without big data, you are blind and deaf and in the middle of a freeway.” But without human intelligence, all the data and machine learning in the world won’t set you free. Moore’s freeway analogy is in fact more apt than he knew.In 2011, John Gass, a Massachusetts resident with a stellar driving record, received an automated notice informing him that his license had been revoked, effective immediately. It turned out that the commonwealth’s motor vehicle agency used a facial-recognition program to scan its database in search of “fraudulent” licenses. In a perfect mishap, the algorithm powering this system decided that his photo was fraudulent (it wasn’t) and triggered another program that revoked his license. Ultimately, Gass hired a lawyer and sued the state. What he really needed was a data scientist, for he was the victim of a bad algorithm
Answer:
Uses- Big Data helps the organizations to create new growth opportunities and entirely new categories of companies that can combine and analyze industry data. These companies have ample information about the products and services, buyers and suppliers, consumer preferences that can be captured and analyzed.
Misuse- Data misuse is the inappropriate use of data as defined when the data was initially collected. Misuse of information typically can be governed by laws and corporate cybersecurity policy. However, even with laws and policies in place, the potential for data misuse is growing.