Uses of quantitative techniques to businessmen
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Quantitative techniques of measuring objectives help businessmen arrive at decisions, that help to meet their objectives efficiently and effectively.
Quantitative methods make use of data collected through questionnaires, surveys etc. or existing statistical data and analyse them numerically to establish trends and patterns. These trends or patterns help businessmen make calculated decisions, to help their business.
Qualitative methods of research study perceptions, feelings etc.
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