Question

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7. Akanksha works in an insurance company. Over the years, the scope of her work was
restricted to individual persons only. Now, she has been transferred to corporate division.
To begin with she has been asked to approach three companies and convince them to buy
the group insurance policy for employees. She wants to use human needs as a instinct
to stimulate the management of these companies to make a purchase the policy.
In context of the above case:
(a) Identify the element of one of the functions of management that she should folllow.
(b) Also, suggest the related human need as per the need hierarchy theory that she
should promote to sell the policy.
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Answer 1

Answer:

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