Question

visit a retail shop in your vicinity and conduct research on the marketing mix policies below

Answer 1

Name of the shop - Bajrang Bali stores.   Products - stationery, daily use items, groceries and milk products.   Place - located on the right side of a busy street and close to hospital, school and residential complexes.   Price - competitive prices and some goods are available at wholesale rates.   Promotion - Night lighting with banners, hoardings and attractive posters to attract customers.

Answer 2

One of the popular policies in marketing that the local retailers adopt to improve their business is - they get advertisement brochures and stick on their walls.

This way, the product of that particular brand will be promoted, and at the same time, the brand will give some money to the retailer for advertisement.