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visit to departmental store

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Project on Departmental Store.

What is department store?

Departmental Store is a retail establishment that specializes in satisfying a wide range of durable goods and products for the consumer's personal and residential needs and is also the choice of many business and product catagories. Departmental stores usually sell products to all products and are usually part of the retail chain of many stores located around a country or several countries.

Original

The concept of departmental stores was from France and European contracts during the 19th century, the first departmental store was "Bon March" which was established in 1802.

aim

The basic purpose of a departmental store is to provide a large variety of goods 'from one pin to an aero plane' at one place. Its aim is to provide quality goods and services to customers and work as a universal supplier.

Features

place

Usually it is located in the central area of ​​a city. Complex and location are the most important aspects. It is usually located in the place where maximum people can come for shopping.

Publicity

Departmental stores have a large amount of money at their disposal and they can take very broad marketing activities.

Big business

Due to many features, a large number of customers are attracted, hence the business is more

high efficiency

Since there are very efficient sales people in various departments of the shops, therefore there is high efficiency in it

Convenience to inspect goods

It enables customers to analyze and check with the quality and agility of the products.

Goodwill and reputation

Due to their efficient services in these shops, there is great goodwill and reputation and trust.

Department stores in india

Departmental stores in India have not been much popular in India. There are only a few important departmental stores in India, some of which are White Hare (Bombay) and Military departmental stores.
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