Walmart is the world’s largest retail business. The company wanted to enter the Indian market. Walmart did not set up its own stores initially as it had little knowledge of the Indian market or Indian consumers. Walmart set up a joint venture with Bharti Enterprises, one of India’s largest business groups. The joint venture set up a business called BestPrice Modern Wholesale which sells vegetables to hotels, restaurants and shops. One day, Walmart might open its own named stores in India – as it has in many Asian countries.
Read the case study above.
a) Define ‘joint venture’.
b) Explain two benefits to Walmart of setting up a joint venture to enter the Indian market.
c) Explain two problems that Walmart might have in the future if it opens its own stores in India.
Answers
Answered by
0
Answer:
answer is correct a b. c. d.
Answered by
4
Answer:
- a commercial enterprise undertaken jointly by two or more parties which otherwise retain their distinct identities.
- The Bharti Enterprises of India, a premier business conglomerate in India, and Walmart of U.S.A., the largest retailer in the world, made a historic partnership agreement to operate wholesale cash and carry stores in India. The joint venture, however, lasted only for a few years before they cancelled it.
- Problems faced by the corporation include negative reputation, environmental sustainability issues, stiff competition, government regulation in foreign markets, and cultural differences. Its operational strategy has enabled it to dominate the retail market for a long time.
Explanation:
please make me as a brain lists
Similar questions