Question

What are the changes in technology and society which led to an increase in the readers of the novels in the eighteenth century europe

Answer 1

There were many innovations in the print technology which made it possible to print large number of copies. Literacy level increased in Europe during this period. People became more affluent and had more spare time. Effective marketing strategies also helped in increasing the sale of novels. Many authors could become free from the stranglehold of patrons and thus could experiment with literary styles. These factors led to an increase in readers of the novel in eighteenth century Europe.