What are the different ways to highlight issue affecting consumer?explain briefly please
bhumii:
np
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consumer have many problems
- any person bought any thing on anybody shop where this person not seen expiry date when he comes home and see these things are expiry date. when he back to shop say about things they gave all are expiry date, but shopkeeper said you are not giving these things in my shop you have any proof. so, when you bought anything on any shopkeeper you tell him give me list.
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Importance of Consumer Behavior
Understanding consumer behavior is essential for a company to find success for its current products as well as new product launches. Every consumer has a different thought process and attitude towards buying a particular product. If a company fails to understand the reaction of a consumer towards a product, there are high chances of product failure.
Due to the changing fashion, technology, trends, living style, disposable income, and similar other factors, consumer behavior also changes. A marketer has to understand the factors that are changing so that the marketing efforts can be aligned accordingly.
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