What are the Factors affecting value of the Goodwill?
Answers
:
⎇ Factors affecting value of the Goodwill are :-
i.) Favourable location of the business
ii.) Efficiency of management
iii.) The longevity of the business
iv.) Nature of goods
v.) Profession of license
vi.) Monopolistic and other rights
vii.) Risk involved
viii.) Trend of profit
ix.) Future consumption
Factors affecting the Goodwill
The factors affecting goodwill are as follows:
1.Location :
If the firm is located at a central place, resulting in goodsale, the goodwill tends to be high.
2.Nature of Business :
A firm that produces high value products or havinga stable demand is able to earn more profits and therefore has moregoodwill.
3.Efficient management :
A well managed firm earns higher profit andso the value of goodwill will also be high.
4.Quality :
If a firm is known for the quality of its products the valueof goodwill will be high.
5.Market Situation :
The monopoly condition to earn high profits whichleads to higher value of goodwill.
6.Special Advantages :
The firm has special advantages like importinglicenses, long term contracts for supply of material, patents, trademarks,etc. enjoy higher value of goodwill.