Business Studies, asked by surajsavant23, 10 months ago

What are the factors that affect the product adoption process? How would these factors determine the rate of adoption in the rural markets for the product like?
a) Easy-to-handle razors and b) battery operated TV sets.

Answers

Answered by farooqisamar2
0

Answer:

Rogers (1962) introduces five main dimensions that influenced the adoption of an innovation, namely complexity, compatibility, observability, trialibility, and relative advatage.

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