What are the key features of shakti project by hul?
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Key features of project Shakti are:
Ø It is an effective channel to reach to rural market which is not easily possible with the usual measures.
Ø It also carries social objective along with it as it helps empowers the women of the village so they can support the family.
Ø It has targeted the females which is a good proposition as males are busy in other wage earning activities so they might not spare time for the activities of the project Shakti.
Ø It provide a consistent competitive advantage to HLL over its competitors, as through this channel they are able to reach directly to the consumer, and there is personal touch to consumers as Shakti entrepreneur is one among the villagers only.
hope it helps°°°✌✌
Ø It is an effective channel to reach to rural market which is not easily possible with the usual measures.
Ø It also carries social objective along with it as it helps empowers the women of the village so they can support the family.
Ø It has targeted the females which is a good proposition as males are busy in other wage earning activities so they might not spare time for the activities of the project Shakti.
Ø It provide a consistent competitive advantage to HLL over its competitors, as through this channel they are able to reach directly to the consumer, and there is personal touch to consumers as Shakti entrepreneur is one among the villagers only.
hope it helps°°°✌✌
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Answer:
Answer. Key features of project Shakti are: Ø It is an effective channel to reach to rural market which is not easily possible with the usual measures. Ø It also carries social objective along with it as it helps empowers the women of the village so they can support the family.
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