Question

What are the limitations of a advertising as a promotional tool? Enlist

Answer 1

SOLUTION :

The limitations of a advertising as a promotional tool are :  

(i) LESS FORCEFUL :  

It is less effective due to lack of personal presence of advertiser  

(ii) LACK OF FEEDBACK :  

There is no immediate mechanism to see the impact of advertisement.

(iii) INFLEXIBILITY :  

It is not flexible, as the message once fixed can't be altered again and again as per the needs of customers.  

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Answer 2

Explanation:

The following are the main limitations of advertising:

Less Forceful: Absence of personal touch makes advertising less forceful. ...

Lack of Feedback: It is very difficult to judge the effectiveness of an advertising message as there is no accurate feedback regarding its impact.

Inflexibility: ...

Low Effectiveness: