Question

what are the long-term secular drivers of the market-derive discount rate

Answer 1

Thus, the marketer is required to analyze properly the demand for its product in the market and must hold inventory accordingly. Such as if there is a potential demand in the future, then the firm should hold more inventories and in case there is no demand, then the production remains unwarranted, and hence, lesser inventories are held. There is a possibility that production might exceed the demand, then the marketer must use alternative ways such as better advertisements to create a new demand.