What are the two important aspects that needs to be taken care of while designing any software applications?
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1) Map your consumer segment (analyse what kind of people are going to be using your software)
2) Accordingly, develop a program that addresses their problems or makes their life easier (eg. for stock brokers, you can incorporate prediction algorithms in your code so that it can predict the value of shares.
3) Easy to master UI (Extremely Graphical and straightforward UI (market research shows that minimalist UIs are liked better)
4) Publish your program/ app on a popular platform.
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