what are the two ways of market research
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Answer:
There are two main types of research:
quantitative and qualitative research.
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Market research generally involves two different types of research: primary and secondary.
Types of Research: Primary vs Secondary
• Interviews (telephone or face-to-face)
•Surveys (online or mail)
• Questionnaires (online or mail)
• Focus groups.
• Visits to competitors' locations
Hope it's helpful... ^_^
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