What are the types of utilities created by a business?
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There are four types of utility: form, place, time and possession; together, they help to create customer satisfaction.
Four components – time, place, possession and form – make up the utility marketing model. Marketing models educate business owners, marketing and advertising professionals about consumer spending habits. Consumers purchase products for a variety of reasons.
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Explanation:
Business marketing utilities are the elements needed for an exchange or purchase to take place between your company and your business customers. There are four types of utility: form, place, time and possession; together, they help to create customer satisfaction.
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