what are the valuable resources? one mark question
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a valuable resource is a resource that permits premium pricing, or enables costs to be lowered relative to competitors. Thus the key aspect of a resource is its use value i.e. how it impacts on customers' perception of utility and on unit cost
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'valuable resources' proposed in the RBV literature. To summarise this literature, a valuable resource is a resource that permits premium pricing, or enables costs to be lowered relative to competitors.
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