Question

What are three Types of Convergence? Describe them.​

Answer 1

$\rm \huge \underline{ \green{T \large YPE} \: \pink{ \huge O \large F} \: \orange{ \huge C \large ONVERGENCE} \colon}$



Convergence of Technologies has changed the entire scenerio of Communication. It has transformed our traditional ways to communicate. Now, it is more convenient to be in touch with our near and dear ones across the globe. As a result of technological convergence, the whole world has transformed into a global village, where culture are merging and borders are diminishing with each passing day.

$\bf Let \: us \: know \: about \: Types \: of \: Convergence:$


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$\sf{\large{\underline{\underline{ 2. \: DIGITAL \: CONVERGENCE \colon}}}}$

Digital Convergence is mainly driven by telecommunication, IT, Internet, Media and Entertainment industries. It is based on digital technologies and digitized content. It other words it is a combination of digital devices, applications and networks.

An major are of interest is the merging of PC and entertainment. There are numerous devices that transfer photos, music and videos from PC to the home stereo / home theatre system. $<b>This concept uses the Internet as Input, the PC as Organizer and the Home Theatre as Output.</b>$

Our lifestyle as well as work style is significantly influenced by Digital Convergence.


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$\sf{\large{\underline{\underline{2. \: MESSAGING \: CONVERGENCE \colon}}}}$

In this era of Internet, the trend of messaging is growing exceptionally. Messaging Convergence refers to the group of services that integrate SMS with voice. Examples of this are Voice SMS, Spin Vox, IVR (Interactive Voice Response), MMS (MultiMedia Messaging Service) and many more.

Several operators have launched services that combine SMS with Mobile Instant Messaging. This convergence is mainly helpful for call centres, media companies, broadcaster etc. Digital devices like mobile phone, notebooks, PCs and games consoles are integrating message and GPS services to enable better communication and add value to products.


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$\sf{\large{\underline{\underline{3. \: MEDIA \: CONVERGENCE \colon}}}}$

$<b>The word media refers to various means of communication.</b>$ For Example, newspaper, magazine, radio, film, television etc.

Media Convergence is basically the convergence of several media channels through digitization. It brings the 3Cs (COMPUTING, CONTENT and COMMUNICATION) together. Media convergence has highly influence our social as well as professional life.

During the initial phase of 21st century, an entertainment medium was played on a specific device. Video was played on a television by using a video player, music was played on a tape recorder or a compact disc player, radio was played on an AM / FM tuner and video games were played through a console.


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$\sf{\large{\underline{\underline{4. \: CONTENT \: CONVERGENCE \colon}}}}$

Content convergence is defined as the portability of content which means that the content can be mixed and matched to fit new contexts. It impacts how we write, work and do business. It provides an opportunity to individual consumers to interact with others on a social level and create a new experience with the help of various media platforms.

Contents convert convergence generates new possibilities and focuses on consumer satisfaction. The content may have been integrated from any of the following usages:

• Airlines Booking

• Hotel Booking

• Car Rental Booking

• Google Maps

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