Business Studies, asked by tejasvagadia84, 1 year ago

What determines if communications strategy can make use of publicity

as an effective sales tool? Explain.

Answers

Answered by zerotohero
1

Answer:

Explanation:

Communication strategy can make use of publicity as an effective sales tool as:

Marketing strategies along with publicity can be groomed well to suit the audience. These marketing strategies are designed through machine learning capabilities which puts the customers in different segments through unsupervised learning mechanism.

Publicity as a tool is effective way. Mouth to mouth publicity is a way where you satisfy your customers to saturation point through which they themselves take part in forward publicity.

Answered by mindfulmaisel
0

Publicity is used by companies for creating public awareness. The business organizations use it as a marketing tool for selling their products. Publicity is one of the factors that is involved in the marketing strategy of a company.

Explanation:

  • It is necessary that the consumers should know the products and services sold by an enterprise.  
  • For that reason, companies use the process of publicity for informing the customers regarding their products and services.  
  • Though publicity does not give any detailed information and they only make the consumer aware of the products and services of a company.

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