Question

What do you mean when it is said that media set agenda?

Answer 1

Agenda setting means the ability of the mass media to bring issues to the attention of the public and, related, of politicians. ... "The mass media set the agenda for each political campaign, influencing the salience of attitudes toward the political issues.”

Answer 2

Answer:

Agenda-setting describes the "ability (of the news media) to influence the importance placed on the topics of the public agenda". ... The study of agenda-setting describes the way media attempts to influence viewers, and establish a hierarchy of news prevalence.