Question

what do you understand by the word brand ? list two reasons why building brands is central to advertising?

Answer 1

Definition of 'Brands' Definition: A brand is a name given to a product and/or service such that it takes on an identity by itself. ... A branddifferentiates a product from similar other products and enables it to charge a higher premium, in return for a clear identity and greater faith in its function.

Answer 2

I hope this helps you