Question

What Does Product Contain?

Answer 1

Answer:

Levels of the Product: The four levels of a product include core, tangible, augmented, and promised.

Price.

Store environment and/or surroundings.

Brand promise/ value.

Advertising and marketing activities.

Buyer's past experience.

Accessibility or convenience.

Brand reputation.

Packaging.

Explanation:

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Answer 2

Answer:

• Price.
• Store environment and/or surroundings.
• Brand promise/ value.
• Advertising and marketing activities.
• Buyer's past experience.
• Accessibility or convenience.
• Brand reputation.
• Packaging.