What factors should be considered in choosing between Probability and Non-Probability sampling?
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The selection of probability and nonprobability sampling is based on various considerations including, the nature of research, variability in population, statistical considerations and operational efficiency.
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Some of the research design considerations relevant to choosing between probability and nonprobability sampling are :-
1. Qualitative versus quantitative research designs.
2. Anticipated systematic errors.
3. Ease of operational procedures.
4. Size of the sample.
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