What has been a reason for the development of IMC?
Answers
Reasons for the Growing Importance of IMC
From media advertising to multiple forms of communication.
From mass media to more specialized (niche) media, which are centered around specific target audiences.
From a manufacturer-dominated market to a retailer-dominated, consumer-controlled market.
Reasons for the Growing Importance of IMC
From media advertising to multiple forms of communication.
From mass media to more specialized (niche) media, which are centered around specific target audiences.
From a manufacturer-dominated market to a retailer-dominated, consumer-controlled market.
Reasons for the Growing Importance of IMC
From media advertising to multiple forms of communication.
From mass media to more specialized (niche) media, which are centered around specific target audiences.
From a manufacturer-dominated market to a retailer-dominated, consumer-controlled market.
Reasons for the Growing Importance of IMC
From media advertising to multiple forms of communication.
From mass media to more specialized (niche) media, which are centered around specific target audiences.
From a manufacturer-dominated market to a retailer-dominated, consumer-controlled market.
Reasons for the Growing Importance of IMC
From media advertising to multiple forms of communication.
From mass media to more specialized (niche) media, which are centered around specific target audiences.
From a manufacturer-dominated market to a retailer-dominated, consumer-controlled market.