Question

What is a trademark and what do trademarks do?

Answer 1

A trademark, trade mark, or trade-mark is a recognizable sign, design, or expression which identifies products or services of a particular source from those of others, although trademarks used to identify services are usually called service marks.

Answer 2

Trademark can be rented and royalty can be earned under licensing agreement . franchising modle solely depends upon trademark licensing and transfer .