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What is cultural hegemony ? How media can be used in establishing and maintaining such hegemony ?

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Answered by princeramnath0001
2

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Answered by mindfulmaisel
1

When the culturally diverse society dominates the  ruling class who manipulate the culture of that society is referred to as cultural hegemony.  The media hegemony means the dominance of certain  culture and  the role played by them in shaping and reflecting its values in the social environment.

Explanation:

  • When a group of a certain ruling  class  have a direct influence and authority over the citizens of a country.
  • They then to shape and direct their ideologies on the people of the country which can have a  positive or negative  influence on the people of the nation.
  • Media hegemony play an important role as a reflector of  the culture, values and ideology of society.

To know more about Media hegemony

What is hegemony? Explain various types of hegemony

https://brainly.in/question/5979561

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