What is difference between advertising and personal selling?
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Answer:
Difference Between Advertising and Personal Selling
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advertising vs personal sellingAdvertising is one of the widely used techniques of promotion, wherein modes like television, radio, newspapers, internet, etc. are used for creating demand or interest of the customers towards the product or services offered by the company. On the other hand, personal selling is the verbal communication of the message, to one or more customers, so as to create sales.
Both advertising and personal selling are two major elements of promotion mix, which is employed by the organization to reach communication objectives. Advertising differs from personal selling, in the fact that the former is a monolog activity, but the latter is dialogue. To further comprehend the difference between advertising and personal selling, take a read of the article given below.
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Answer:
personal selling refers to a form of the promotion
wherein the sales representative the sells the product to the costumers , by staring visiting directly to the people
adversating is a means of the communication which calls the costumer attention towards the product or the service by through mass media .