What is Digital Marketing
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Answer:
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.
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☆ Digital Marketing ☆
Web sides track our buying behaviour and browsing habits in various way while we are online and then reaches with specific advertisement that interest us. You a lot of advertisements and promotional messages while watching television. Advertisements are found in newspapers and magazines also. We also see advertisements in the form of banners, posters and pamphlets in marketplace.
How do online seller reach us to sell their goods and services ? They use online medium to do so. We receive promotional mails in our email account. When we go online to use social media like Facebook and Twitter etc., a variety of promotional materials and advertisements are displayed. Many time we get irritating popups while suffering the world wide web.
The process of reaching out to people and customer online while the information of products and services Malli over social media and email is called digital marketing.
When we buy something online the seller keeps track of our preference, interests, buying habits and surfing habits. Then, according to our buying preferences that displays with the suitable advertisement and offers. This is called targeted digital marketing. This form of marketing is highly effective and beneficial for online sellers. This is also suitable and distracting for people as they get those offers and advertisement in which they might be interested.