Question

what is dual adaptation​

Answer 1

Explanation:

Product and Communications Adaptation – Dual Adaptation: Differences in both the cultural and physical environments across countries call for a dual adaptationstrategy. In such circumstances, the most viable option for international expansion is adaptation of the company's product and communication strategy.

Answer 2

Product and Communications Adaptation – Dual Adaptation: Differences in both the cultural and physical environments across countries call for a dual adaptation strategy. ... Also, the product gets adapted to the local markets.