What is inhouse market¿¿¿¿
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In-house marketing means that marketing activities of a company are handled by employees of the company. No or only a few external individuals or organizations are involved in the marketing processes. Sometimes companies decide to build an in-house marketing team but want to replicate the agency model.
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Salespersons make door to door visits and offer products to the consumers. In India Eurela Forbes is selling its vaccum cleaners and water filters through this method. This is an effective method and offers great convenience to the customer.
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