Business Studies, asked by Anonymous, 5 months ago

What is labeling? What are it's
Functions ​

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Answered by Berseria
13

Labelling :

It is an important thing related to the product is that of labelling. After a product is packed in a container, a label is to be put on that package indicating some information. This is called Labelling. It may be used differently from a simple tag attached to the product to the complex graphic or information regarding the quality or price of a product.

Functions Of Labelling :

Describe the product and specify the contents

The most important function of a label is to describe the product , its contents, use , cautions in use, etc. The package of an oil company has a label stating that 'an ISO certified company is one example and so on. Package of pain balm stating Fast relief from pain.

Identification of the product or brand

It also performs the function of identification of product or brand. It also helps to know the name and address of manufacturer, manufacturing date, place ,etc

Grading of Products

Label is effectively used by business firms to grade the products into different categories.

Helps in Promotion of Products

A label can also be used effectively for promotion of Products and its publicity. It is possible on by printing attractive design in label for the attention of customers. And offering '25% extra free' are examples.

Providing Information required by law

There is some information to be printed compulsorily by law on some Products.


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