What is market data analysis and why it is necessary?
Answers
It is proven that physical world data brings huge value to any brand, app or enterprise with a data strategy and plays an integral part to improve customer acquisition, engagement and retention.
Customer Data
Enrichment
Enrich your customer profiles with additional data attributes such as personas, home locality, work locality, app usage, retail store visits, etc.
Personalized
Marketing
Reach you customer with 1-1 personalized messaging with accurate recommendations and messaging based on their behaviour through the customer journey..
Consumer
Insights
Uncover your outlet visitor trends and competitor store and what are their interests, brand and category affinities and build competitive intelligence.
Audience Segmentation
& CRM Augmentation
Build granular audience segments using holistic profile data and layer visitation data on top your CRM data to conduct profile analysis and build a customer segmentation strategy.
Hope this answer helps you
Please mark it as the brainliest answer