What is marketing research process is a six-step process?
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The marketing research process is a six-step process involving the definition of the problem being studied upon, determining what approach to take, formulation of research design, field work entailed, data preparation and analysis, and the generation of reports, how to present these reports, and overall, how the task can be accomplished.
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yes it is a six step process involving the definition of problem being studying upon determining what approach to take, formulation of Research Design, field work entailed,data preparation and analysis,generation of report, etc.
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