what is meaning of traditional mass communication?
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Answer:
Traditional media can be defined as a form of mass communication available before the onset of digital media. This includes broadcast television, terrestrial radio, print, such as newspapers and magazines, and out of home, which mainly includes billboard advertising. Traditional communication media is defined as the way or means of passing messages or information within a community or rural area. It is defined as means or communication that has existed since before the advent of the new media or the Internet. Traditional media include radio, broadcast television, cable and satellite, print, and billboards. These are the forms of advertising that have been around for years, and many have had success with traditional media campaigns.
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Explanation:
Traditional media can be defined as a form of mass communication available before the onset of digital media. This includes broadcast television, terrestrial radio, print, such as newspapers and magazines, and out of home, which mainly includes billboard advertising
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