what is meant by direct selling? Explain its main features.
Answers
Answer:
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Direct selling is the selling of products in a non-retail setting, for example, at home, online, or other venues that are not a store. It eliminates middlemen who are involved in distribution, such as wholesalers and regional distribution centers.
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Explanation:
Direct selling is the selling of products in a non-retail setting, for example, at home, online, or other venues that are not a store. ... Instead, products are sent directly from the manufacturer to the sales company, then to the rep or distributor, and finally to the consumer.
. There are two main features of direct marketing. 1), it attempts to send messages directly to customers (direct mail, e-mail, telephone) usually unsolicited.
2) it tries to evoke a direct response from the customers (it attempts to make the customer