What is meant by unique selling proposition?
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A unique selling proposition (USP, also seen as unique selling point) is a factor that differentiates a product from its competitors, such as the lowest cost, the highest quality or the first-ever product of its kind. A USP could be thought of as “what you have that competitors don't.”
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The unique selling proposition or the position is a statement which succinctly outlines how ur business product or service is different from if ur competition
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