what is naïve approach??
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estimating technique in which the last periods actuals
are used to forecast without adjusting them or attempting to execute actual factors. just used for comparisons with the forecast generator.
estimating technique in which the last periods actuals
are used to forecast without adjusting them or attempting to execute actual factors. just used for comparisons with the forecast generator.
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Estimating technique in which the last period's actuals are used as this period's forecast, without adjusting them or attempting to establish causal factors. It is used only for comparison with the forecasts generated by the better (sophisticated) techniques.
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