what is non purchased good will?
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Non-Purchased Goodwill/Inherent Goodwill: Inherent goodwill is the value of business in excess of the fair value of its separable net assets. It is referred to as internally generated goodwill and it arises over a period of time due to good reputation of a business.
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Non-Purchased Goodwill/Inherent Goodwill:
It is referred to as internally generated goodwill and it arises over a period of time due to good reputation of a business. The value of goodwill may be positive or negative. ... It is negative when the value of the business is less than the value of its net assets.
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