What is pfizer's international strategy? Evaluate the terms of effectiveness in regards to one of the issues:
Answers
Explanation:
As a route to that goal, we seek to improve access to medicines and health care in ways that improve Pfizer's standing among people and their governments, and open new opportunities for all of us. Pfizer has launched a global access strategy within our Emerging Markets Business Unit, dedicated to developing new business models that will improve access to quality medicines in a commercially viable, affordable and sustainable manner for patients facing barriers to basic health care.
Working with these valued customers offers us new opportunities and challenges. A key enabler will be partnerships with governments, nongovernmental institutions, private organizations, health care professionals and patients themselves. We are exploring a variety of frameworks, including new financial models for health care. In 2008 Pfizer announced a partnership with Grameen Bank, and we continue to work together to assess the needs of patients, community health care workers and others in Bangladesh.