what is planning a digital session
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'Digital strategy' is a strategic plan formulated to achieve specific goals through a digital medium. As you can see from the research above, the meaning of this can vary depending on your position in a company. Marketers and salespeople will see a digital strategy as meaning increased leads and sales, whereas IT and operations employees would look for cloud-based system and data analytics. That is why it is always best to use a specific term related to the strategy's goals, such as digital marketing plan, digital development plan, and so on.
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