what is product planning and development ...pls define in short
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Product Planning is the ongoing process of identifying and articulating market requirements that define a product's feature set. ... Product planning is the process of creating a product idea and following through on it until the product is introduced to the market.
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Product planning and development aims to align a range of business and operational factors to focus product, design and engineering efforts on delivering high impact experiences that have the greatest probability of success in achieving your goals. ... And make no mistake, product planning and execution is a process.
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