Question

what is relationship marketing

Answer 1

Relationship marketing is building relationships with your customers not like a dinner date relationship but sometimes buying them dinner is a good idea.  The relationship marketer will help build the connection with customers.  This includes calling or meeting with them regularly, sending gifts, giving special deals, and PR / Social media campaigns.  Relationship marketers are in it for the long haul and value long time customers.

Answer 2

Relationship marketing is a facet of customer relationship management (CRM) that focuses on customer loyalty and long-term customer engagement rather than shorter-term goals like customer acquisition and individual sales. The goal of relationship marketing (or customer relationship marketing) is to create strong, even emotional, customer connections to a brand that can lead to ongoing business, free word-of-mouth promotion and information from customers that can generate leads.


Hope it will help you and mark it as brainliest plz