Question

What is the difference between relationship marketing and customer relationship managemen in pointst?

Answer 1

Answer:

Heya

Main Differences.

While relationship marketing is a sales and marketing concept, CRM refers to the tools used to carry out the concept. ... CRM data is also effective in finding opportunities to create special offers to reward long-time customers for their loyalty, further building the relationship.

Answer 2

Explanation:

Relationship marketing seeks to increase sales by building trust and engaging customers. ... CRM systems coordinate, automate and deliver online and offline advertising and marketing activities that help build the long-term customer relationships that are crucial to a successful relationship marketing strategy.