Question

What is the fundamental purpose of sentiment analysis on social media?


to identify customers and direct them to other digital channels


to improve customer service by evaluating customer reactions in real-time


to support customers in conveying the desired emotion in their messages


to improve the ability of AI to generate and understand natural language


I don't know this yet.

Answer 1

Answer:

to improve customer service by evaluating customer reactions in real-time

Explanation:

Answer 2

The fundamental purpose is to improve customer service by evaluating customer reactions in real-time

• Sentiment analysis is a cutting-edge tool that allows a company to examine the viewpoints presented in social media posts.
• A business may learn from the gathered data how people connect with the business on social media platforms and how they feel about the brand, product, or service.
• Additionally, it helps the business to spot issues that could need quick attention, find out what the consumers need and desire from the business, and learn about their demands and requirements.
• Because agents have information about customers' expectations and past answers, they may tailor their responses and provide superior customer service.
• By putting it into practice, the business may improve its goods or create them to better satisfy the demands of its customers. Thus, the purpose revolves around improving customer service.

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