what is the importance of cuisine and customs in travel and tourism field? give suitable examples
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what is the importance of cuisine and customs in travel and tourism field? give suitable examples?
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Now a day's Food Tourism plays a vital role in the tourism industry as it is one of the major factors for selecting a tourist destination. Eating out is most common for any tourist and more importantly they would want to explore the local and traditional cuisine
Example:
Given that food can be used to project the identity and culture of a destination, food consumption can be used in the development of a destination image (Quan & Wang, 2004). In addition, food consumption also contributes to the economy of a destination, and provides tourists with a local experience.
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